The new tool targets shift workers and aims to replace traditional chartered bus routes.
Uber launched Group Mobility on Monday, 14 September. The new corporate tool operates within Uber for Business and targets shift workers at factories, distribution centres, hospitals, and retail chains in Brazil.
The platform creates shared routes with multiple stops carrying up to three passengers per vehicle. Rides for fixed shifts can be booked up to 90 days in advance. The system also supports dynamic routes that adjust for overtime, shift changes, and demand swings under a pay-per-use model. Managers oversee trips and consolidated costs via a central dashboard, while workers receive route and driver details through WhatsApp or SMS.
According to Renan Alves, regional manager of Uber for Business in Brazil, employee mobility has long relied on rigid routes and high operational costs. The new product aims to modernise how companies connect staff to their workplaces.
Before the commercial rollout, Uber tested the service in a pilot with Grupo 3corações. During the trial, transportation spending dropped by approximately 15%. Average employee travel time fell from 1.5 hours to around 45 minutes, vehicle utilisation rose from 74% to 87%, and Uber recorded an fulfilment rate near 95%.
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